The Development IntensiveThe Development Intensive
Learn to create wealth from real estate — not just earn fees. You've spotted the opportunities. You've wondered what it would take to get inside the deal, own the upside, and build something that pays you for years, not a one-time commission check.
The Development Intensive is a one-day working session for serious real estate professionals — taught by a Chief Development Officer who has led projects with a combined projected value of $1.5B+ and directed $115M+ in land acquisitions.
Chief Development Officer · Instructor
Move from commissions toward deal-side participation, staying in the deal
You see the opportunities — learn how to create them, not just buy what's already there
Understand the economics behind the projects you shape — and learn how to find and structure your own deals
You already manage 80% of the project costs — learn the other 20% and keep all the upside, not just a fee
Learn from someone who's been doing it for 20 years — and walk out with the map, not just the motivation
Finding deals isn't luck — it's a repeatable system. Learn the method Justin has used to maintain proprietary deal flow for 20 years, and how to position yourself on opportunities before anyone else sees them.
How a deal moves from raw land or underperforming asset to a finished, leased-up project — and where value gets created at each step.
How to underwrite land, model full project costs, and pressure-test assumptions. Learn which numbers you can push, which ones demand conservatism, and where the hidden landmines are that most people miss — the difference between catastrophic failure and success.
Real entitlement strategies that get projects approved — built from hard lessons across dozens of projects. How to work with elected officials, navigate city staff, and neutralize neighbor opposition before it kills your project.
Where to find investor capital and bank financing, how to build credibility with both, and how to structure the deal between sponsors and investors. Learn which GP rights to protect and how to set up the partnership so you stay in control of the project you created.
Developers don't just know different things — they show up differently. Learn how to command a room, ask the right questions, and signal credibility whether you're in front of investors, city officials, or potential partners.
Every path into development looks different — and yours already exists. Whether you're an architect, contractor, broker, or investor, Justin will map out the realistic first move that gets you a stake in an actual deal. Not a miracle. Not a giant leap. A logical next step based on what you already bring to the table.
The Development Intensive is held on the top floor of The Lattice — a building that is itself a case study in everything this day covers. You'll learn the development process while sitting inside the result of one.
After the Intensive wraps, six VIP guests join Justin for a private dinner. No agenda, no slides — just direct conversation about your deals, your questions, and the parts of development that don't fit into a full-room setting.
Taught by someone still sourcing, underwriting, entitling, designing, and executing real projects.
Justin Earl is Chief Development Officer at Redstone, leading acquisition strategy, entitlements, and vertical development across multiple asset classes and markets.
Over 20 years, he has led projects with a combined projected value exceeding $1.5 billion, underwritten more than $3 billion in opportunities, and been involved in more than $115 million in land acquisitions — 3,500+ apartment units, 275 hotel keys, and 500,000 SF of commercial space across Utah, New York, Nevada, and Idaho.
A graduate of Brigham Young University and the University of Utah, where he also served as Adjunct Professor at the Eccles School of Business, teaching financial modeling and real estate business plan creation to MBA, MF, MAcc, and MRED students.
If you're serious about moving closer to the development side of real estate — and understanding how value actually gets created — this is your opportunity to spend a full day learning how the process works from someone actively doing it.
Seats are kept limited to keep the room small, practical, and high-value.
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